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For Yang Du, her sales at South Kensington Gallery, which attracts both international travelers as well as Chinese art and design students studying in the UK, was a natural next step after she began collaborating with accessories brand JUMA at the Four Seasons in Shanghai. For that partnership, she participates with a smaller selection of products as part of their bigger, multi-brand display. JUMA, however, didn’t simply stop at pop-up stores. JUMA now has a permanent boutique in the lobby of Four Seasons Tianjin where they will be launching their shoe collection this fall. The brand’s

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